Power Up Your Practice Profits
Agenda
*agenda subject to change
7:30AM — 8:00AM
Check-in and Breakfast (provided)
8:00AM – 10:00AM
Types of Buyers and Predicting Patient Acceptance
- Identify the different buying styles and factors that drive decisions
- Recognize buying signals to better predict patient acceptance
- Ask key questions to qualify patients on the first phone call
The Fine Art of Pricing
- Develop a pricing strategy that fits your brand and attracts desirable patients – not bargain seekers!
- Tailor your Unique Service Propositions (USPs) to differentiate your practice from competitors
- Discover discounting do’s and don’ts
- Leverage patient financing to increase your “YES!” rate
10:00AM – 10:15AM
Break
10:15AM – 12:00PM
First Contacts Count
- Develop relationships (and your database) from the first contact
- Charge for consultations and overcome consult fee objections
- Reduce No Shows with guaranteed appointments
Optimize the Patient Experience
- Orchestrate the optimal consultation flow
- Engage patients through the art of asking questions
- Practice presenting quotes – where and how you do it matters!
12:00PM – 1:00PM
Lunch (provided)
1:00PM – 2:30PM
Quotable Quotes
- Refine the look and language of the fee quote
- Perfect your fee quote presentation
2:30PM – 2:45PM
Break
2:45PM — 4:00PM
Fee Objections and Discount Demands
- Discern an objection from a smokescreen and ask open-ended questions
- Tactfully respond to fee objections and discount requests – without discounting!
Bonus!
Attendees will receive complimentary access to KZA On Demand webinars:
- Bundled Pricing Strategies
- Effective Methods to Grow Your Non-Surgical Practice
Presented by
