Cheyenne Brinson, MBA, CPA
Consultant and Speaker
Areas of Expertise
- Practice operations
- Revenue cycle
- New practice set-up
- Workflow improvement
- Improving the patient experience
- Training and development
- Financial management
- The American Journal of Orthopedics
- Business of Hand Surgery Newsletter
- NERVES News
- Plastic Surgery News
- Association of Plastic Surgery Assistants Network Publication
- Illinois Medical Group Management Association (ILMGMA), Past President
- Medical Group Management Association (MGMA)
- Urgent Care Association of America
Cheyenne is an innovative, solutions-oriented consultant and instructor who delivers pragmatic business solutions that boost revenue, streamline workflow, and increase operational efficiency. “You cannot manage what you do not measure” is Cheyenne’s guiding principle, and she leverages this wisdom to make sound, data based decisions.
With a unique blend of technology know-how, training skills, operations management, and financial expertise, Cheyenne has helped more than one hundred orthopaedic, otolaryngology, plastic surgery, neurosurgery, vascular, and dermatology practices, along with urgent care centers, improve the bottom line. From scheduling and front desk operations, to patient flow, surgery scheduling, EHR utilization, and effective billing office processes, Cheyenne designs and implements process improvements by leveraging people and technology. Her wizardry with most practice management systems, plus a deep knowledge of best practice workflows, makes her an in-demand advisor to practices seeking to augment their technology training and implementation. Known affectionately as “coach” to many practices, Cheyenne customizes technology training programs and delivers customer service and patient coordinator training to individuals as well as entire practice teams.
A friendly and upbeat instructor, Cheyenne draws upon her field experience to convey relevant and timely information in a way that everyone in the audience can relate to and learn from. She earns rave reviews from course attendees, and speaks regularly for organizations such as the American Academy of Orthopaedic Surgeons, American Academy of Otolaryngology – Head and Neck Surgery Foundation, American Society of Plastic Surgeons, American Academy of Physical Medicine and Rehabilitation, Urgent Care Association of America, state Medical Group Management Association chapters, Allmeds, and other state specialty societies.
Prior to joining KarenZupko & Associates, Cheyenne was a Director in a primary care practice where she moved the practice from operating at a loss to a operating at a profit in less than one year. While there, she led an implementation team to open a clinic site fully functional on an EHR. Cheyenne also spent seven years in public accounting, providing accounting and consulting services to medical practices.
Cheyenne earned an M.B.A. and B.S. in accounting from Troy State University (now Troy University) in Troy, Alabama. She is an inductee to the Accounting Hall of Honor in recognition of her professional accomplishments. Cheyenne is president of the Fat Disorders Research Society and past president of the Illinois Medical Group Management Association.
Cheyenne is known for her love of Alabama football, spreading awareness for lipedema, and experimenting with Paleo dishes. She enjoys travel, Broadway shows and culinary excursions.